Undercover Learning is a University of Essex project to develop a series of online games to assist university and continuing professional development teaching. Undercover Learning provides serious games to the professional community on a web platform. These games are designed to make learning and CPD more interactive, interesting, and fun than current approaches to e-learning.

We worked alongside Essex University to better understand their target market, gain feedback to ensure the platform is sellable, and complete a short market research study with HR professionals during the proof of concept stage of the project.